When we are in the market for a new printer the decision to buy can be made for us, the machine either breaks down and doesn’t work, therefore forcing us to buy a new printer or the cost of cartridges are actually higher than buying a new printer!
In the first instance if your printer no longer works you’ll probably head to your closest retailer and ask their advice. The retailers advice is generally given on how many pallets they have received from their supplier or shock horror which suppliers are offering them the best rewards for the most printers sold!
There was a well known company in the U.K. recently actually GIVING retailers printers to include with their computer packages, sure to add value for the retailer, however the main reason being so their products is out in the market-place being used and therefore, you, the customer using and buying their cartridges.
It’s true the manufacturer doesn’t make a whole lot of money in the actual sale of a printer; it’s all in the after sale cartridges where their money is made.
It’s true today you can buy a printer for next to nothing or even nothing as discussed earlier. No doubt you have seen your local retailer selling a printer ‘s for as low as $20, but beware as there are traps to buying a cheap printer and that it is usually in the print consumables!
Cartridge’s are the first thing that springs to mind, however, there are other consumables that need replacing in some machines which include drum units, transfer belts, fusers and even waste bottles! The cost of these consumables can run into the hundreds of $$$’s!
Firstly, there are very few inkjet printers on the market that just do printing in today’s market. Most are called Multi Function Machines and together with a printer usually contain a flat bed where scanning and copying can take place too. Some machines also contain a fax.
With this in mind we have compiled 9 Important Points to consider when buying or upgrading your Printer
There are a few questions that we always ask our customers when they enquire about a machine for their printing. The questions will help you pin point precisely what you want in your next machine.
1. How much printing do you do? An easy way to work this out is how many reams of paper do you use in a week/month?
2. Do you print in colour?
3. What is your budget?
4. Do you need to print on both sides of the paper?
5. What size paper do you use A5, A4 & A3?
6. How often do you change a cartridge?
7. What features do you currently like about your existing printer?
8. What features would you like your next printer to have?
9. Do you print photographs?
Bear in mind the above questions when purchasing your next machine and remember always check in with us last so we can offer you some free advice before you buy! And...if you come to us last we will probably beat your quoted prices too!
At Cartridge World Ipswich we supply all sorts of printers, faxes and multi function machines from the tiny desk tops to the large format all-in-ones for busy offices!
Look out for our Super Special's for Back to School this January 2012!
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